MKTGSpace

Two plans. Both go wherever you sell.

Project Intelligence tells you what is coming and who decides. Predictive Marketing gets you chosen for it. Both start with your Project Report, both cover Canada, and both add the markets you export to when you are ready. Prices are in Canadian dollars, per month unless marked. Media is billed at cost.

Project Intelligence

from $1,299 / month
When you need itYour sales team can work a pipeline. They just need to know about the work first.
  • Start with your Project Report: the projects that matched you in the last 60 days and who decides on each, $495, credited to your first month
  • Daily scanning across your territory
  • Ranked projects, stage alerts, Monday email
  • Prequalification flags
  • Monthly 90-day forecast for your industry
  • Inbox, three seats
  • Goes international: add the export markets you sell into, $750 a month each

One $300,000 package pays for nineteen years of Project Intelligence.

Founding price: $1,000 a month for the first ten Project Intelligence clients, locked for as long as they stay.

Start Project Intelligence Get your Project Report first
Most clients

Predictive Marketing

from $8,500 / month + media
When you need itThe contracts are worth $100K or more, and you want one team getting you connected and known to the people who decide, across Canada.
  • Project Intelligence across Canada, with an analyst reading your pipeline
  • Who decides on your top projects, named with contacts
  • The signals guide the marketing: ads, pages, papers, posts and outreach aimed at those people, at the stage they are at
  • Introductions, registrations and conference meetings where the buying teams are
  • Your sales team briefed before every conversation
  • Weekly call, monthly report on projects, meetings and wins
  • Goes international: the same program in the export markets you sell into, $1,000 a month each

One $300,000 package pays for three years of the program. Grows by pace and by market: add US regions and international markets as your sales reach them.

See the program Talk about the program

Setup: Predictive Marketing $3,500, plus $1,500 for each international market added at the start. Project Intelligence has no setup fee and is $12,990 a year if paid annually. Project Intelligence includes one territory and three seats. Predictive Marketing has a six-month minimum. Founding cohort: setup waived for the first ten Canadian companies. Founding price: $1,000 a month for the first ten Project Intelligence clients, locked for as long as they stay.

What's included.

Included Project Intelligence Predictive Marketing
Project Report to start: matched projects of the last 60 days, who decides on each $495, credited to month one Included
Daily scanning, Monday email and stage alerts Included Included
Projects tracked from first signal to contract Included Included
Ranked by value to you, fit and timing Included Included
Prequalification flags Included Included
Monthly 90-day forecast for your industry Included Included
Territory From 1 province or state Canada-wide
Seats 3 5
Analyst review and weekly call Not included Included
Who decides, named with contacts Not included Top 10
Win and loss tracking Not included Included
Marketing guided by the signals: ads, pages, papers, posts, outreach Not included Included
Introductions, registrations, conference meetings Not included Included
Sales team briefed before every conversation Not included Included
International markets Optional, $750 a month each Optional, $1,000 a month each
Price from $1,299 / mo from $8,500 / mo + media

How it compares.

Most companies considering this are weighing it against one of five other ways to find and win work. Here is what each one gives you. The first five rows are Project Intelligence; the rest is Predictive Marketing. Other companies' prices change and vary by seat, so we don't quote them; the one number we will put beside ours is a salary.

What you get Project data subscription Lead list vendor ABM software Agency retainer Hire a business developer MKTGSpace
Finds projects weeks before your competitors know Some Not included Not included Not included If they hear Yes
Tracks each project through its stages Some Not included Not included Not included Not included Yes
Ranks projects by what they're worth to you Not included Not included Not included Not included Not included Yes
Names who decides, with contacts Not included Contacts only Not included Not included By hand Yes
Flags the registrations you need Not included Not included Not included Not included Sometimes Yes
Runs the marketing at those people Not included Not included Tools only Yes Not included Yes
Writes the papers and pages that win the package Not included Not included Not included If briefed Not included Yes
Briefs your sales team before each call Not included Not included Not included Not included Is the sales team Yes
Built for Canadian projects and buyers US first US first US first Varies Yes Yes
Measured on meetings, short lists and wins Not included Not included Not included Clicks and leads Yes Yes

A business development hire in Alberta runs $90,000 to $130,000 a year with benefits, before tools, and works the projects they happen to hear about. Predictive Marketing is $102,000 a year and comes with Project Intelligence, an analyst, a paid media specialist, a copywriter, a developer and the marketing to go with the calls.

Grow the program.

Predictive Marketing covers all of Canada at a steady pace. It gets bigger in two directions: more markets, and more speed. Nothing here is a separate service. Each one makes the same program reach further or move faster.

More marketsAddsPer month
US state or regionScanning, who decides and outreach in one US market. Media in-market at cost$750 each
International marketScanning, who decides and outreach in one country or trade region, with the content, site and conference presence to be taken seriously there, plus the Canadian programs that fund the entry$1,000 each
More speedAddsPer month
Faster cadenceFour project pages, a paper every month, sixty direct touches, a weekly report$2,950
Executive voiceFour ghostwritten LinkedIn posts a month for one executive$1,250 each
Wider buying mapBuying teams named on the top 20 projects instead of the top 10$650

Example: Predictive Marketing $8,500, two US regions $1,500 and the faster cadence $2,950 is $12,950 a month plus media. An exporter working Canada plus two international markets at the standard pace is $10,500 a month plus media.

For Project Intelligence clients.

AddWhat it isPer month
Extra territoryA province or a US state, read every day$495 each
International marketA country or trade region$750 each
Extra seatsBeyond the three included$125 each

Project work, for clients on a plan.

Some things are a project, not part of the monthly rhythm. We quote them when a pursuit needs them, and only for clients already on the program.

Extra white paper or project brief · $3,750

Beyond the one the program includes. Written for one project or sector, branded for you, sent to the buying team.

Competitor page · $3,500

A page on your site built to win against the companies chasing the same work.

Conference meeting package · $2,750 per event

We find the conference your target buying teams attend and book meetings before you arrive. One a quarter is included once the program runs in an international market.

Website rebuild · quoted

When the site can't carry the program. Typically quoted after the first 30 days.

Category exclusivity

One Predictive Marketing client per category per region, in Canada and in every market we add.